Unlock the Secrets to Winning More Deals with “Sales Differentiation”
Success starts with mastering the art of selling. “Sales Differentiation: 19 Powerful Strategies to Win More Deals at the Prices You Want” is the ultimate sales success guide that teaches you how to stand out in a competitive marketplace. This groundbreaking book by Lee B. Salz presents sales strategies that go beyond just selling a product—they focus on how you sell to make sure you win deals at the prices you want while protecting your margins.
The book introduces powerful sales skills fundamentals that can help you improve sales performance and achieve consistent success. Whether you’re new to sales or a seasoned professional, these techniques are perfect for any salesperson in any industry. Learn how to sell better, master sales communication, and create lasting relationships with your customers.
What You Will Learn from “Sales Differentiation”
- Effective sales strategies to win more deals without slashing prices
- How to use negotiation tactics to secure better terms and protect margins
- How to align your sales positioning with buyer expectations and needs
- Understand buyer decision criteria and how to shape it in your favor
- Master value-based selling to highlight your product’s unique benefits
- How to build a sales process improvement strategy that leads to success
- Learn sales techniques that turn objections into opportunities
Key Sections of “Sales Differentiation”
“Sales Differentiation” is divided into two sections to cover both the what you sell and the how you sell. The first section helps you uncover your unique differentiators and how to position them:
- How to avoid the common trap of saying “we are the best” and create real sales differentiation
- How to ask the right questions to keep your sales team motivated and engaged
- Identifying the true differentiators of your product or service and how to highlight them effectively
- Using the Sales Differentiation Universe to find differentiation in all corners of your company
The second section focuses on how you sell and offers actionable advice to turn challenges into opportunities:
- Turning buyer objections into sales differentiation opportunities
- Shaping buyer decision criteria around what truly differentiates you
- Using the Request for Proposal (RFP) process as a strategic opportunity for sales differentiation
- Using references to your advantage and positioning your sales approach effectively
- Leveraging the most powerful differentiator—yourself!
Why You Should Read “Sales Differentiation”
Whether you’re new to B2B sales or have years of experience, “Sales Differentiation” is packed with actionable advice to win more deals and improve your sales game. The techniques in this book will help you protect your margins and close deals without resorting to price cuts. By mastering sales strategy and sales communication, you will learn how to sell with confidence and make a lasting impact in any sales situation.
If you’re serious about sales performance improvement and sales mindset development, this book is for you. With its proven negotiation tactics and focus on sales positioning, “Sales Differentiation” will equip you with everything you need to achieve life success through sales and create a profitable, sustainable sales process.
How much does shipping cost?
We are glad to bring our customers great value and service. That’s why we provide fast shipping from our Fulfillment Center in California by UPS and USPS.
What countries are you delivering to?
As of now, we’re delivering to the United States only.
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Once your parcel has left our Fulfillment Center, you will receive an email with a tracking number to monitor your parcel movements.
Can you ship my order to a business address?
Yes, you can write your business address in your order details if it’s more convenient to you.
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Can you ship my order to APO or FPO military addresses?
Yes, we ship anywhere in the United States, and to all US territories and military APO/FPO addresses.
What happens to my parcel if it is delivered while I’m not there?
Depending on the destination and the package size, your parcel will be left in your mailbox or on your porch, or it may be left with a neighbour.
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Within 14 days of receiving the parcel, you can ask us for:
- A full refund if you don’t receive your order
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- A full or partial refund if the item is not as described
Full refunds are not available under the following circumstances:
- Your order does not arrive due to factors within your control (e.g. providing the wrong shipping address)
- Your order does not arrive due to exceptional circumstances outside our control (e.g. not cleared by customs, delayed by a natural disaster).
All our products are backed with a 14-day money back guarantee. Just send us a message on the Contact Us page and we will refund the purchase price.
Can I return an item for an exchange instead of a refund?
Yes, you can! Kindly Contact Us form to discuss the details with us.
Can I return my purchase?
All our products are backed with a 14-day money back guarantee. Just contact us and we will refund the purchase price.
If you are not satisfied with your purchase, you can return it for a replacement or refund. No questions asked! You only should return it at your expense.
Please contact us first and we will guide you through the steps. We are always ready to give you the best solutions!
Please do not send your purchase back to us unless we authorize you to do so.
Are there any items I can’t return?
Hygiene and our customers’ safety is our top priority, which is why there are specific types of products that can’t be returned such as:
- Face and body products if opened, used, or have a broken protective seal
- Underwear if the hygiene seal is not intact or any labels have been broken
- Swimwear if the hygiene seal is not intact or any labels have been broken
- Pierced jewellery if the seal has been tampered with or is broken
